Activate Digital Media stays on top of the latest Google Ads updates to help clients optimize YouTube video campaigns. Recent video ad product launches demonstrate the po...
Outsmarting eCommerce Cart Abandonment with AI and Email Marketing Abandoned shopping carts are a major pain point for eCommerce businesses, with average abandonment rate...
Becoming a Google Premier Partner - A Mark of Distinction We are proud to announce that Activate Digital Media has been recognized as a Google Premier Partner. This prest...
The social media and search landscapes may be shifting. According to a recent report, TikTok and Google are currently exploring a partnership that would integrate Google ...
Local search engine optimization (SEO) is crucial for businesses looking to drive more foot traffic and increase online visibility. With 75% of consumers using Google whe...
Our digital marketing agency is always on the cutting edge of the latest innovations in online advertising. Recently, Google announced the launch of a new campaign type c...
Google Analytics 4 (GA4) uses advanced artificial intelligence and machine learning capabilities to uncover deeper insights from your data. A recent video from the Google...
Performance Max campaigns offer advertisers a powerful way to increase conversions across Search, Display, YouTube, Gmail, Discover, and more. This complements existing k...
YouTube has released its annual culture and trends report, providing a glimpse into what's driving cultural conversations and connections on the platform. Key themes incl...