Google Ads Identity Verification: A Clear Guide for Advertisers

As a Google Partner, Activate Digital Media understands the importance of identity verification. Here's a clear guide to help your ads run smoothly.

What You Need to Know About Google Ads Verification

Google's commitment to secure and transparent advertising means that all advertisers must undergo identity verification. This process ensures ads are honest and gives potential customers confidence, letting them know who they're dealing with. We'll walk you through the updated steps for Google Ads identity verification, ensuring your ads run smoothly.

Why Identity Verification Matters

• Transparency: Users can see your business/individual name alongside your ads, building trust and credibility.
• Security: Verification protects against misleading advertisements and helps maintain a safe advertising environment.
• Successful Campaigns: Verified ads help increase your click-through rates and the success of your campaigns.

A Simplified Guide to Google Ads Identity Verification

Follow these streamlined steps for a fast and easy verification process, helping you get your ads live as quickly as possible:

Why Identity Verification is Important

Google requires identity verification to ensure transparency and protect users from misleading ads. This process helps Google display your name or business name alongside your ads.

Steps for Identity Verification in Google Ads

1. Log in to your Google Ads Account: Go to ads.google.com and sign in to the Google Ads account associated with your advertising.

2. Find the Verification Section:

• Click the tools and settings icon (it looks like a wrench) in the top right corner.
• Under "Billing" select "Advertiser verification."

3. Initiate the Process:

• If prompted, click on the "Start Verification" button.

4. About Your Business:

• Is your organization an advertising agency?
• Choose "No"

• Who pays for your ads?
• Choose "Yes, we pay Google Ads directly."

5. Verify Your Identity:

• Individual Advertiser: Provide your legal name, a government-issued ID (driver's license, passport, etc.), and proof of address (utility bill, bank statement).
• Business Advertiser: Provide the company's legal name, business registration documents, a government-issued ID for an authorized representative, and proof of the business address.

6. Submit Documents:

• Carefully upload scanned copies or clear photos of the required documents. Ensure they are legible.

7. Wait for Review:

• Google will review your information, typically taking 3-5 business days. You'll receive an email notification with the verification status.

Activate Digital Media: Your Ad Optimization Partner

• Confused about the process? Activate Digital Media's Google Ads experts can verify your identity on your behalf.
• Want to get the most from your campaigns? Our agency offers comprehensive Google Ads management, maximizing your advertising spending.
• Need help understanding Google Ads billing? We provide clear guidance on how ad payments work, so you're always in control.

Contact Activate Digital Media today for all your Google Ads needs. Let's build successful campaigns together.

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